Project

Merchandising for the flagship store Roma Tritone. The idea is to create a line of products which celebrate the true Italian and Roman spirit under the tag #romeisanattitude.

What 1010 did

Graphic design

Client

Rinascente is a luxury department store chain with seven stores, located in the very heart of the main Italian cities, and two flagship stores: one in Milan and one in Rome. It boasts the most coveted Italian and international brands in fashion, accessories, beauty, home, design and gourmet foods. It is also home for events, product launches and celebrity appearances.